ECB20603 - SMALL BUSINESS MANAGEMENT
Learning Outcomes:
At the end of this course, students should be able to:
1. Describe the availability of entrepreneurial opportunities, various types of entrepreneurs and entrepreneurial ventures;
2. Compare the pros and cons of starting a business from scratch or franchising;
3. Develop a new ventue business plan;
4. Evaluate and choose appropriate marketing growth strategies;
5. Describe the Managerial tasks of entrepreneurs; and
6. Explain how to manage assets and evaluate financial performance in a small business
At the end of this course, students should be able to:
1. Describe the availability of entrepreneurial opportunities, various types of entrepreneurs and entrepreneurial ventures;
2. Compare the pros and cons of starting a business from scratch or franchising;
3. Develop a new ventue business plan;
4. Evaluate and choose appropriate marketing growth strategies;
5. Describe the Managerial tasks of entrepreneurs; and
6. Explain how to manage assets and evaluate financial performance in a small business